Work
Shipped products across regulated platforms, startups, and enterprise.
Binderr
ActiveLeading product strategy and execution for a RegTech compliance platform serving professional services firms. Building due diligence, KYC, and AML workflows alongside a marketplace connecting businesses with verified service providers.
Advisory and mentoring
ActiveOngoing advisory to startups and accelerators. Lead Mentor at Techstars in Abu Dhabi and Riyadh. Worked with 150+ early-stage startups on product strategy, positioning, and fundraising readiness. Also active as a mentor at GrowthMentor.
iubenda
Head of Product at this privacy compliance scaleup. Led product management and design teams. Improved onboarding conversion by ~30% from signup to implementation in the first six months.
Ferry Automotive
Chief Product and Technology Officer. Took the product from idea to MVP with the founding CEO. Defined product strategy, built the product org, recruited and led the product, design, and engineering teams. Grew MAU 30%+ month on month. Helped raise $4m Seed round.
Veria
Chief Product Officer at an EdTech startup in stealth mode. Developed product strategy and roadmap, shaped positioning and brand identity, recruited a remote product team, and initiated platform development. Laid the foundation for the company's investor pitch and early growth.
Vodafone Malta
10 years across 5 roles spanning product, marketing, and verticals ownership. Led mobile app strategy, digital transformation, and product-led growth across consumer and business segments.
University of Malta
Visiting Lecturer in the Department of Marketing. Lectured on Digital Marketing at both Masters and undergraduate level. Connected students with industry through guest lectures, case studies, and introductions to mentors.